Helping creators grow like brands

Helping creators grow like brands

Im your brand and marketing partner, building strategy, running your content, nurturing community, and setting up systems that make growth consistent and free from burnout.

8,750+

8,750+

Content assets managed

8,750+

8,750+

Content assets managed

8,750+

8,750+

Content assets managed

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0+

Brands supported

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Brands supported

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Brands supported

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Campaigns managed end-to-end

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Campaigns managed end-to-end

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Campaigns managed end-to-end

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Years experience in marketing

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Years experience in marketing

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Years experience in marketing

Here's the big problem you're facing.

Here's the big problem you're facing.

You’ve built the audience, the reach, the brand deals, but the systems haven’t caught up. You’re still doing the creative thinking and the backend that keeps the content running.

Most creators hit this point: the brand outgrows the structure beneath it. Campaigns perform, but the dots don’t connect between them. Growth plateaus, not from inconsistency but from missing systems to scale your ideas.

  • Content performs, but it doesn’t compound.

  • Every partnership feels like starting over.

  • Your audience engages, but connection stalls.

  • You’re too deep in execution to stay in creative flow.

There’s potential here: a way to turn chaos into a brand that lasts.

woman in black long sleeve shirt and black pants
woman in black long sleeve shirt and black pants
woman in black long sleeve shirt and black pants

Theres a better way.

Theres a better way.

Together, we build a brand people belong to, not just follow.

I run the strategy, content systems, campaigns, and community moments that turn consistency into compounding growth and deeper connection.

Together, we’ll create:

  • Moments that feel bigger than ads

  • Deeper trust and loyalty with your audience

  • More space for creativity while systems carry the routine

I’m not your talent manager chasing deals or your assistant ticking boxes. I’m your brand and marketing partner.

After years running marketing for brands, I’m now doing it for you.

What its like to work together

What its like to work together

John Smith

Stanley Henry

The Attention Seeker

Ryan Johnson

Camillia & Candicia

Curly Girl Meet Up

David Martinez

Jony Lee

The Attention Seeker

Alex Peterson

Caitline Njoto

The Attention Seeker

 I handle the behind the scenes so you don't have to.

 I handle the behind the scenes so you don't have to.

Here’s what life starts to look like:

Brand moments, not one-offs

Busy months feel cohesive instead of scattered. Delivery runs smoothly, renewals get easier, and your rates grow. Each project adds to a story, your brand becomes consistent, intentional and authentically you.

Brand moments, not one-offs

Busy months feel cohesive instead of scattered. Delivery runs smoothly, renewals get easier, and your rates grow. Each project adds to a story, your brand becomes consistent, intentional and authentically you.

Brand moments, not one-offs

Busy months feel cohesive instead of scattered. Delivery runs smoothly, renewals get easier, and your rates grow. Each project adds to a story, your brand becomes consistent, intentional and authentically you.

Consistency without the chaos

No more burnout and long breaks. Your content runs on a rhythm that fits your life, steady, structured, and scalable. I handle the backend, and you gain back creative energy.

Consistency without the chaos

No more burnout and long breaks. Your content runs on a rhythm that fits your life, steady, structured, and scalable. I handle the backend, and you gain back creative energy.

Consistency without the chaos

No more burnout and long breaks. Your content runs on a rhythm that fits your life, steady, structured, and scalable. I handle the backend, and you gain back creative energy.

Belonging that deepens

Your audience connection deepens into community. We build rituals that build trust, turning followers into active participants. Your brand becomes part of their routine, their conversations, their identity.

Belonging that deepens

Your audience connection deepens into community. We build rituals that build trust, turning followers into active participants. Your brand becomes part of their routine, their conversations, their identity.

Belonging that deepens

Your audience connection deepens into community. We build rituals that build trust, turning followers into active participants. Your brand becomes part of their routine, their conversations, their identity.

Direction, not guesswork

No more guessing what’s working or chasing the algorithm. Every month you’ll see clear insights on reach, clicks and connection. We'll know where to double down and where to pause. Less second-guessing, more creating.

Direction, not guesswork

No more guessing what’s working or chasing the algorithm. Every month you’ll see clear insights on reach, clicks and connection. We'll know where to double down and where to pause. Less second-guessing, more creating.

Direction, not guesswork

No more guessing what’s working or chasing the algorithm. Every month you’ll see clear insights on reach, clicks and connection. We'll know where to double down and where to pause. Less second-guessing, more creating.

Case Studies
Case Studies
Case Studies

Creators already building this way

Creators already building this way

a black and white photo of two women

Sophia & Cinzia

Ali Abdaal

a black and white photo of two women

Sophia & Cinzia

Ali Abdaal

a black and white photo of two women

Sophia & Cinzia

Ali Abdaal

Services
Services
Services

Here's how I'll actually help you.

Here's how I'll actually help you.

Strategy & Planning

Content Infrastructure

Audience & Community

Campaigns & Partnerships

Monetization & Passive Revenue

Systems & Analytics

Strategy & Planning

Content Infrastructure

Audience & Community

Campaigns & Partnerships

Monetization & Passive Revenue

Systems & Analytics

Strategy & Planning

Content Infrastructure

Audience & Community

Campaigns & Partnerships

Monetization & Passive Revenue

Systems & Analytics

My process keeps it simple

My process keeps it simple

Map

01

We clarify your direction and build the strategy that drives everything. We define what growth means for you, the goals, priorities, and creative focus that guide your brand. A clear plan that keeps everything intentional.

Map

01

We clarify your direction and build the strategy that drives everything. We define what growth means for you, the goals, priorities, and creative focus that guide your brand. A clear plan that keeps everything intentional.

Map

01

We clarify your direction and build the strategy that drives everything. We define what growth means for you, the goals, priorities, and creative focus that guide your brand. A clear plan that keeps everything intentional.

Build

02

I turn strategy into systems that run behind the scenes: content ops, owned audiences, community, campaign rollout and passive income. The day-to-day is organised and consistent, so you can stay focused on creating.

Build

02

I turn strategy into systems that run behind the scenes: content ops, owned audiences, community, campaign rollout and passive income. The day-to-day is organised and consistent, so you can stay focused on creating.

Build

02

I turn strategy into systems that run behind the scenes: content ops, owned audiences, community, campaign rollout and passive income. The day-to-day is organised and consistent, so you can stay focused on creating.

Run

03

I operate the systems week to week, track performance, and make adjustments to keep your audience engaged. As your goals and brand evolve, we continuously revisit strategy to stay aligned. Content and campaigns roll out easily, your community grows, and your brand deepens.

Run

03

I operate the systems week to week, track performance, and make adjustments to keep your audience engaged. As your goals and brand evolve, we continuously revisit strategy to stay aligned. Content and campaigns roll out easily, your community grows, and your brand deepens.

Run

03

I operate the systems week to week, track performance, and make adjustments to keep your audience engaged. As your goals and brand evolve, we continuously revisit strategy to stay aligned. Content and campaigns roll out easily, your community grows, and your brand deepens.

woman in black long sleeve shirt and black pants
woman in black long sleeve shirt and black pants
woman in black long sleeve shirt and black pants
About
About
About

Hi, I'm Laura, your amiga

Hi, I'm Laura, your amiga

I’m a brand and marketing strategist with five years’ experience turning creative ideas into strategy and systems. I’ve led strategy, production, and partnerships across brands, agencies, and founders.

Most recently, I led marketing at New Zealand’s largest short-form video agency, managing six brands, two podcasts, live events, and sponsorships. I oversaw 100+ weekly content pieces and built workflows that helped the team create 10× faster while reaching millions of viewers.

Before that, I founded Amiga, originally a social media consultancy that helped 40+ brands grow through organic strategy and audience-focused content.

Across both roles, I’ve built what most creators need today: structure behind creativity. I now help creators grow with the same strategy and systems used by leading brands.

Tools I work with:

FAQs
FAQs
FAQs

Answers to your most common questions.

Answers to your most common questions.

Are you a manager or an assistant?
I’m a talent manager. Can I work with you for my creators?
Do you handle brand deals?
What does the first 90 days look like?
How much does it cost?
Is there a minimum term?
Do you edit videos or make content?
How do you measure success?
What kind of creators do you work with?
Do I need a newsletter or community?
Which platforms and tools do you work in?
Still have questions?
Are you a manager or an assistant?
I’m a talent manager. Can I work with you for my creators?
Do you handle brand deals?
What does the first 90 days look like?
How much does it cost?
Is there a minimum term?
Do you edit videos or make content?
How do you measure success?
What kind of creators do you work with?
Do I need a newsletter or community?
Which platforms and tools do you work in?
Still have questions?
Are you a manager or an assistant?
I’m a talent manager. Can I work with you for my creators?
Do you handle brand deals?
What does the first 90 days look like?
How much does it cost?
Is there a minimum term?
Do you edit videos or make content?
How do you measure success?
What kind of creators do you work with?
Do I need a newsletter or community?
Which platforms and tools do you work in?
Still have questions?

Youve built the audience.
Now lets build the brand.

Youve built the audience.
Now lets build the brand.

Youve built the audience.
Now lets build the brand.

Ill bring the strategy, systems, and execution that make growth sustainable and burnout-free.